Market Research Done Right
PhiPower is a full service firm committed to advancing not just the efficacy of market research, but also the capacity of the science. In partnership with you, we leverage our deep experience to explore, design, and perfect more experiential research instruments, and new methodologies with data integrity that get to the heart of your business priorities.
From our perspective, everything we do must lead to higher-quality research; more representative samples, and cleaner data; more innovative research practices, and more effective instruments; more valuable services with richer customer interaction; clearer understanding with more actionable, relevant insights; and finally, deeper trust, and lasting client relationships. But here again, don’t take our word for it. Experience first hand how our commitment to science and superior technique can deliver new paths to guide your business.
“Phi Power has consistently delivered just what I needed, on deadline and at a reasonable cost. They not only did an excellent job in carrying out my research plans but added a lot of value by helping to improve questionnaire design, wording, and structure, and adding their expert insights to the analysis of research results.”
“They worked closely with us to develop the right research methodology for the project, and then with us to go beyond the results to the meaning behind them. I was especially impressed with the report – it delivered a clear understanding of our results and how we should use them. I didn’t have to change a word before presenting it to our team.”
“SproutOnline.com is a critical component of our multiplatform strategy. From project inception through to the final presentation, the Phi Power team delivered the research guidance that we needed. The surveying techniques used were cutting edge and results were presented in a strategically useful way. Phi Power was the right partner for this endeavor.”
“Phi Power conducted some very smart reader-preference research during our recent redesign process that proved quite useful in some of our key design decisions.”